Talking Comics with Brad Guigar — Mastering Social Media

Why Your Social Media Strategy Isn’t Working (And How to Fix It)

I recently hosted a livestream where I unpacked some of the biggest misconceptions creators have about using social media to grow their audience. If you’ve ever asked, “How do I get my work out there?” or felt like your posts vanish into the void, this one’s for you. I covered everything from the power of rough sketches to the overlooked magic of curation — and I didn’t hold back. Whether you're a comic artist, illustrator, or any kind of creative, I think you’ll find something here that shifts your perspective (and maybe your strategy).

We’ll discuss…

00:00 Why single-panel comics are perfect for social media

26:57 The smart way to repost and recycle your content

32:15 SWIG — Say Why It's Good

34:54 Artists MUST learn to be businesspeople

38:40 Publishing comics on Substack

51:05 Using sketches for promotion

58:02 How to avoid burnout

If you create comics, art, or any creative content, this livestream is packed with honest, practical advice straight from the trenches. 📅 Recorded live — subscribe for more creator insights!